Knowledge Center

eCommerce Client Reduces Fake Accounts with Fraud Prevention

A notable ecommerce company discovered that it could significantly increase fraud capture in real time by running AtData’s Fraud API as users attempt to create an account within their sales process. Not only did it reduce the volume of fake...

White Paper

Spamtrap 101: The Email Marketer’s Guide to Understanding Spamtraps

At some point in their career, most email marketers will ask themselves questions about spamtraps. Luckily, we have the answers.

White Paper

Build, Clean, and Personalize for Email Marketing Success

Email is an essential tool for converting leads that aren't ready to buy (yet), but marketers face many challenges achieving email success. So how do you overcome these challenges? Our guide has the answers.

White Paper

The List Churn Epidemic

20% to 30% of your email list goes bad each year! If you depend on your email database for marketing, you need to understand the concept of list churn and learn strategies for offsetting it.

White Paper

How to Turn Your Email Data into Dollars!

You may already have the data to identify customers, what makes them browse and buy, and what brings them back. Learn how to put it to work.

How MyLife.com Saves On Acquisition Costs

MyLife.com, an online hub that allows registered users to manage their online information and connect with people from their past, has millions of registered users. As with every company that maintains one or more email lists, MyLife.com wrestles with churn....

Pet Supply Retailer Fetches More Email Addresses With Email Append and ECOA

A leading pet supply retailer turned to AtData for a reliable way to track down new email addresses for a large chunk of its loyalty club members and to update older and inactive addresses already in its database. The Challenge...

Maggiano’s Little Italy Turns Data Into Engagement

A name and an email address … times millions. Maggiano’s Little Italy started collecting this information about guests back when email loyalty programs were in their infancy. Back when the theory was that you didn’t ask people for more than...

inSparq Offers Clients Key Data to Drive Sales

InSparq provides clients with crucial insight about their most socially active customers, so they can showcase relevant incentives to encourage referrals and additional sales. The Challenge Social commerce has already become an effective marketing stream for online retailers, however it’s...

$1 Million in Recovered Revenue in Under 30 Days

One of AtData’s customers is a California-based online women’s fashion retailer with over 3 million visitors per month. They provide some of the hottest designs by established and emerging designers worldwide. In the last 5 years, they’ve become one of...

Email Append Pays Off For The Financial Times

The Financial Times is one of the world’s leading business news and information organizations, recognized throughout the global business community for its authority, integrity and accuracy. The company publishes both a newspaper and an online site, with a combined paid...

Citrix Maintains Customer Contact By Appending Emails

Fort Lauderdale, Florida-based Citrix Systems, Inc. is the global leader in access infrastructure solutions. Citrix software enables people in businesses, government agencies, and educational institutions to securely access applications and information from anywhere, anytime, using any device, over any connection....