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Various white papers and eBooks about email address intelligence
The path to effective lead generation and attribution is often obscured by what is known as the dark funnel, where buyer journeys occur before direct engagement with your brand.
In the digital marketplace, fraud is an ever-present threat. Our guide dives into critical strategies to protect various marketing initiatives from sophisticated fraud tactics, including coupon abuse, fake reviews, and transaction fraud.
In today’s hyper-competitive market, the success of your business hinges on a crucial factor: the quality of your leads. Download our guide and take the first step towards superior lead quality.
Email’s role has expanded beyond a means of communication to become a key player in our digital identity, linking disparate online activities and serving as a foundational element in modern business strategies, marketing, and data collection.
The YOLO economy sees individuals, especially younger generations, tossing aside the playbook of long-term financial security and material accumulation in favor of living in the moment and indulging in high-value experiences.
Fraud is witnessing an unprecedented democratization and scale. Highlighted by the creative lengths individuals will go to preserve their anonymity and the emerging threats businesses face in safeguarding against fraudsters.
The intersection of digital innovation and resurgence of physical spaces shouldn’t come as a surprise. Gen Z is blending their digital fluency with a renewed interest in in-person experiences.
Building a successful first-party data strategy is an opportunity ripe with challenges - demanding an adept handling of scaling data efforts, ensuring cleanliness, battling data decay, and navigating the labyrinth of privacy regulations.
Join us as we navigate the evolution of the fraud landscape and a future shaped by the march of technology and the ingenuity of those who seek to exploit it.
Modern channels offer diverse and rich opportunities for engagement, but they also demand businesses to be more adaptive and responsive to the ever-changing needs and behaviors of their customers.
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LeadGen
Nonprofit and Political
Technology Platforms
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