SafeToTrust Promotion Abuse Prevention

The Growing Challenge of Coupon Fraud

Coupons are a cornerstone of retail marketing, enticing consumers with discounts and incentives that drive sales and foster loyalty. However, the rise of digital fraud has significantly undermined these benefits. Coupon fraud, which involves exploiting online discounts through multiple email addresses, fake accounts, and other deceptive practices, costs businesses hundreds of millions of dollars annually in the U.S. alone.

A vast majority of U.S. consumers have used coupons, so they do work. But ecommerce is encountering increasing levels of promotional fraud. This conflict highlights the urgent need for a robust solution to protect promotional strategies from abuse.

In the fast-paced world of digital marketing, the integrity of promotional strategies can make or break a budget. SafeToTrust offers a robust, yet easy to implement, solution designed specifically to protect brands from the pervasive threats of coupon and promo code abuse, as well as referral, affiliate, and loyalty program fraud. By leveraging our advanced technology to identify and eliminate toxic emails, you will increase sales, boost customer loyalty, and preserve your reputation.

Major Quick Service Restaurant Reclaims Lost Revenue with Email Address Intelligence

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Addressing Marketers’ Fraud-Related Issues

SafeToTrust is engineered to address a range of fraud-related issues that plague modern digital marketing efforts. If you do promotions or have an online form, you need SafeToTrust. Here’s how our solution tackles these critical challenges:

Combat Promotion and Coupon Abuse

• Sign-Up Bonuses: Ensure that sign-up bonuses are only redeemed by legitimate, verified accounts, preventing misuse by fraudsters.
• Referral and Loyalty Bonuses: Protect referral and loyalty programs by validating email addresses to confirm the authenticity of participants and prevent exploitation.
• Disposable and Invalid Emails: Detect and block disposable or temporary email addresses that are frequently used to create fake accounts to take advantage of promotions.
• Match Verification: Ensure that email addresses match the provided name to mitigate the risk of users sharing codes publicly on social media, coupon sites, or forums.

Block Disposable, Generated, or Bot Email Addresses

• Event Sign-Ups: Minimize no-shows by filtering out spam and bot-generated email tumbling sign-ups.
• Customer Support Tickets: Prevent fake customer support tickets to ensure that your support resources are allocated effectively.
• Survey Reliability: Enhance the reliability of survey data by reducing responses from fraudulent sources.
• Review Authenticity: Verify that reviews come from legitimate email addresses, reducing the prevalence of fake or automated reviews.
• Lead Quality: Improve the quality of leads by filtering out invalid submissions from risky accounts.

Why Choose SafeToTrust?

• Innovative Technology: SafeToTrust uses AtData’s leading email activity network with advanced algorithms and verification techniques to detect and eliminate fraudulent activities effectively.
• Comprehensive Coverage: With a 99% email address recognition rate, our solution can address multiple aspects of digital fraud that directly effect marketing budgets, from coupon abuse to loyalty reward fraud, ensuring every facet of your strategy is protected.
• Proven Impact: Businesses that use SafeToTrust experience a significant reduction in fraud-related losses and an improvement in the quality of their customer interactions and promotional campaigns.

In an era where digital fraud is increasingly sophisticated, SafeToTrust stands out as a vital tool for protecting your promotional efforts and maintaining the integrity of your brand. Join the ranks of successful businesses that have turned the tide against coupon and promo code abuse and discover how SafeToTrust can transform your marketing strategy.