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Articles covering anything to do with email and email address intelligence
150 million Americans have experienced credit card fraud. This accounts for almost half of the population and about 65% of credit and debit card holders (security.org). At the end of the day, unfortunately, a merchant doesn’t always know who is...
Companies can optimize their outreach with real-time Email Verification APIs and bulk verification, helping marketers maintain good email hygiene over time.
As businesses, it is important to protect against the risks associated with certain domains as you continue to adopt digital-first interactions and engagement with your consumers.
Automated email validation solutions save marketers time and money, increasing deliverability and decreasing the risk of being blacklisted.
The ultimate goal of any marketing program regardless of industry is to successfully generate, nurture, and convert leads to help grow pipeline and improve the bottom line. This year’s LeadsCon Las Vegas brought together business leaders in lead generation and...
Marketers are increasingly pressured to do more with less. Often, this involves leveraging as many channels as possible, including email. In fact, 59% of consumers say marketing emails influence their purchase decisions. Email is fairly flexible, easy to use, and...
Email marketing has been a staple of B2B and B2C marketing for years, and continues to yield impressive results. So much so that 37% of marketers plan to increase their email marketing budget. But some marketers won’t use that budget...
Congratulations! We survived the 2022 email equivalent of Sharknado! But instead of sharks in tornadoes, we had the 2022 U.S. midterm elections and Black Friday-Holiday shopping filling up inboxes at the same time. And that’s the good news. The bad...
You just had a rush of inspiration and crafted your best campaign yet. You’re certain this new messaging will convert those stubborn leads you’ve been trying so hard to convince for months, and you can’t wait to see the outcomes...
Valentine’s Day is right around the corner and with consumers projected to spend over $25 billion (what!?) on flowers, candy, cards, jewelry and other specialty gifts, marketers are making sure that your inbox is heating up with their promotional emails....
Congratulations for surviving the ups and downs of 2022! In 2022, digital marketers were hard at work staying on top of the 2022 trends – masterful video marketing, relatable content creation, virtual event engagement, social/influencer marketing, harnessing the power of...
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