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It’s fair to assume that customers opt in to receiving emails from your business because they’re interested in staying in touch and being kept up to date with news, specials, or promotions. However, with inboxes becoming more and more cluttered,...
The following is a guest post from Johnathan Conlon, an Email Operations Manager at one of the world’s largest publishing houses in London. As 2011 starts to become a fading memory, I could reflect on a year filled with talk...
Based off their Email Marketing Summit, which occurred in early December of 2011, Media Post compiled a great list of Email-Related companies to watch for this upcoming year. While we are thrilled to make the list ourselves, be sure to...
Our last post on 2012 email marketing predictions got some marketers thinking about their own predictions. The following is a guest post from Remy Bergsma, who works as a community manager providing the user community of his company’s email marketing...
As we officially make our way into 2012, (Happy New Year!) not only are new resolutions being made, but also the latest predictions for what new trends will emerge and stick in the upcoming 12 months in email marketing. Will...
Constant Contact is the number one email platform for small businesses. With over 350,000 customers, Constant Contact helps small organizations grow their businesses by building stronger customer relationships. Rapleaf is a trusted partner of Constant Contact, working inside their platform...
As 2011 comes to an end, the role of email marketing in today’s world has been seen as a key focus for brands over the last 12 months. The constant changes and drastic updates over the year made us wonder:...
The following is a post written by Erik Severinghaus, Founder & CEO over at KoalaDeal. KoalaDeal integrated with Rapleaf and has been using our data to build analysis and correlations associated with online shopping habits. Check out what they have...
The following is a summary of a piece, Making Sense of Social Data, which was recently published in Deloitte’s Review. In the world of technology and innovation today, there is no doubt one topic that continues to be a hot...
The following is a guest post by Elyse Tager, West Coast Regional Development Director for Constant Contact. A long-time marketer and passionate entrepreneur, Elyse has helped hundreds of small businesses, associations, and nonprofits develop and implement effective social media and...
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