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Consolidated resources on everything email address intelligence
Set to take effect Jan 27, 2025. These changes close the “lead generator loophole" that allowed robocalls and texts based on vague or bundled consent, marking a significant shift for marketers and lead generators relying on phone outreach.
Feb 10 - 13 | AtData will be at Payments MAGnified to discuss how we help fortify defenses against fraudulent activity and prevent transaction fraud.
Retail fraud - including coupon abuse, loyalty fraud, and fake reviews - poses a significant threat to revenue and customer trust. Retailers need to protect their promotions, programs, and reputation.
Is brand loyalty dead? Not quite - it's evolving. Discover how values, personalization, and community are reshaping loyalty and learn actionable strategies to engage modern consumers in a world of endless choices.
The consumer of 2025 will be more aware, more empowered, and more demanding. They expect immersive, individualized experiences that respect their time — and their privacy.
Year-end campaigns can significantly boost revenue — however, achieving long-term success requires a much deeper understanding. To stay competitive, ecommerce businesses need to bring data to the forefront of their strategy.
Email marketing remains one of the best tools for connecting with your audience and driving sales, especially when the holiday season turns up the heat.
New access to AtData's email solutions will help marketers on Snowflake identify active email addresses that are more likely to engage and reach consumers via alternative emails.
How do you expand your customer base without compromising your brand’s integrity? The answer lies in optimizing customer acquisition costs (CAC) — a process that blends strategy, data, and customer-centric innovation.
The path to effective lead generation and attribution is often obscured by what is known as the dark funnel, where buyer journeys occur before direct engagement with your brand.
Things like coupon abuse, loyalty program fraud, and multiple accounts are increasingly undermining promotional strategies and costing businesses hundreds of millions annually.
AtData unveils SafeToTrust! Aimed at helping retailers and marketers mitigate promotional abuse and coupon fraud, ensuring promotional offers reach genuine consumers to help protect and maintain a brand’s reputation.
Affiliate Marketing
Automotive
eCommerce and Retail
FinTech
LeadGen
Nonprofit and Political
Technology Platforms
Tourism and Hospitality