AtData Services

Email Append Processing Guidelines on InstantData

Email Append Batch File Processing To get started, you will need to have Email Append enabled under your InstantData account. To do so, please contact sales@atdata.com and include the email address associated with your InstantData account. Now that Email Append... Read More

Engagement Score

What is Engagement Score? AtData’s Engagement Score provides a simple 0 – 10 score representing the relative engagement behavior of a specific email address, helping marketers to better segment and qualify subscribers to improve deliverability, response, and core metrics. As... Read More

How often should I use Email Intelligence?

You may choose to use Email Intelligence more or less often depending on your needs and goals. Every organization’s goals differ, and there are a few different scenarios for how often our clients choose to run Email Intelligence. In real-time... Read More

How often should I use Email Verification?

Learn how to practice good marketing data hygiene with Email Verification. Practicing regular list hygiene is vital to maintaining the health of your database and your sender reputation. It is recommended you run Email Verification periodically, as well as anytime... Read More

List Guard Overview

Email Addresses “Flip” From Good to Bad As many as 6% of the email addresses in your previously verified SafeToSend file will “flip” to problematic over the next year as new spamtraps are created or recycled from previously good addresses... Read More

Migrating to AtData’s SafeToSend® API from FreshAddress

Why migrate? AtData’s SafeToSend® service is where the company is adding new functionality and focusing future Product & Engineering efforts. In order to take advantage of existing enhancements and future upgrades, you’ll need to migrate to AtData SafeToSend. By upgrading... Read More

Migrating to AtData’s SafeToSend® API from TowerData

Why migrate? AtData’s SafeToSend® service is where the company is adding new functionality and focusing future Product & Engineering efforts. While we don’t have plans to deprecate the TowerData API any time soon, we highly recommend upgrading to SafeToSend to... Read More

SafeToSend Results Guide – AtData’s Email Verification

An explanation of AtData’s SafeToSend email verification and hygiene results and how to use them. SafeToSend is the industry’s leading Email Verification and Hygiene solution, trusted by twenty-five percent of the Fortune 500. With unparalleled speed and accuracy, SafeToSend protects... Read More

TowerData’s Email Verification Results Guide

An explanation of InstantData validation results and how to use them. The Email Verification process will add up to six fields to your list: Verification Status, Verification Code, Domain Type, Role Account, Duplicate and Valid Email. If you uploaded a... Read More

Validation Exception Management

When running the validation process, there may be times you want to make an exception to allow a specific email address, email handle or email domain to be processed or to block one from being processed. Review the details below... Read More

What are AtData’s Identity Solutions?

Our Identity solutions help you connect customer IDs with Email Append, Postal Append, Email Intelligence and Email Change of Address (ECOA). AtData’s Identity solution fills in the gaps in your data and enables you to connect with your customers in every... Read More

What are Email Activity Signals?

Email Activity Signals data helps you re-engage customers and prevent fraud. AtData’s suite of Email Activity data shows you how your customers are behaving in the inbox, helping you win back customers or stop fraud. Email Activity includes: Open Data:... Read More