Identity is the Key to Customer Connections
In today’s home improvement landscape, customers move fluidly across online, in-store, and mobile experiences. Winning retailers aren’t just keeping pace — they’re connecting every touchpoint to a trusted, unified identity.
AtData helps home improvement leaders anchor their customer data strategy to the most reliable and persistent identifier: the email address. With over 100 billion monthly activity signals, we deliver the intelligence you need to engage customers, measure performance, and protect your bottom line.
Here’s how we help the home improvement industry thrive:
- Enrich and unify customer records to deliver seamless personalization across channels
- Reactivate dormant shoppers with alternate active email addresses and engagement insights
- Identify anonymous website visitors and connect them to known customer profiles for retargeting
- Improve attribution and measurement by tying impressions and clicks to verified identities
- Suppress inactive contacts to reduce wasted spend and improve campaign ROI
- Strengthen loyalty and promotions with fraud detection that stops multi-account and coupon abuse
AtData Helps Solve Your Biggest Growth Challenges
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Personalization at scale
Build 1:1 customer journeys with fresh, verified data
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Smarter acquisition
Reach more of the right customers with higher match rates
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Better loyalty outcomes
Keep engagement high with active, accurate contact data
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Fraud protection
Stop abuse before it erodes promotional ROI or trust
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Omnichannel measurement
See the real customer impact of every dollar spent
Our edge is the combination of scale and recency. Unlike static databases, our signals reflect real-world customer activity right now, helping you adapt quickly in a fast-changing market.
At TOP 500 LIVE, the focus is on how retail leaders can accelerate digital innovation and deliver measurable results. That’s exactly what AtData enables: turning fragmented, unreliable data into a connected identity foundation that fuels loyalty, revenue, and trust.
Let’s connect at TOP 500 LIVE and show you how AtData can help you unlock more value from your customer data — powering growth that lasts.
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