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Articles covering anything to do with email and email address intelligence
AtData's Head of Fraud and Data Strategy reveals insights on the Fintech Nexus Podcast, discussing the role AtData plays in the future of financial services, from his experience and collective efforts to combat fraud.
For decades, businesses have relied on demographics in understanding consumers. While effective, the rapid evolution in consumer behavior necessitates a shift in perspective. Enter the life-centric model.
Every digital interaction is like a step on a tightrope, delicately suspended above a landscape of endless possibilities and hidden pitfalls. Businesses tread a fine line, balancing the weight of customer experience on one side with the pressing need for...
Today's consumers are empowered, informed, and deeply engaged, demanding more than just products or services. How do we find the harmony between digital innovation and the human touch? Learn how email address intelligence can work to fortify customer relationships.
Come February 2024, businesses that rely on email marketing will face new challenges as Google and Yahoo roll out significant updates to spam filtering policies. However, the change extends beyond email marketing, potentially impacting any business that uses email communication.
Over the past few years there has been a large rise in use of high risk and disposable domains for fraudulent purposes. Delve into the world of disposable emails, exploring their benefits, drawbacks, and how fraudsters have adopted them.
Google, known for continuously updating its policies for better user experience and safety, recently announced a significant change to its inactive account policy.
In our ever-evolving, digital-first economy, businesses often find themselves in a race for rapid growth, innovation, and success. However, achieving such growth is heavily dependent on scalable data— specifically, first-party data. As companies gather and analyze customer information, they reveal...
Recently, I had the privilege of joining the team at the Pathmonk podcast to dive deep into discussions about brand awareness and messaging. It provided an avenue to discuss AtData’s marketing strategies, the challenges, and the inspirations that drive us...
In today's data-driven world, businesses rely heavily on customer data to gain insights and make informed decisions. However, collecting customer data should not be a one-time event, it must be an ongoing process that evolves with the customer journey.
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