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Don’t Miss your Mark: Improve Aim with Email Validation

Feb 15, 2013   |   1 min read

Knowledge Center  ❯   Blog

emailvalidationtargetEmail marketing provides marketers a direct line of communication for conversion to sales. It is also cost-effective, which is why email is an increasing part of marketers’ budgets. But even the most carefully thought-out email marketing strategy will fail if emails sent don’t reach their intended subscribers due to data entry errors and frequent changes of address. You also have to contend with ISPs monitoring your email sending reputation to determine whether your messages should be delivered to the inbox, the spam folder or be blocked entirely.

Making sure you’re working from a clean email list can vastly improve your chances of success. Email Validation, the newest weapon being used to combat dirty email lists, can help you:

Can your email marketing list benefit from email validation? Download our free Email Validation whitepaper to learn more about the service.

Photo Credit: Bogdan Suditu

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