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The following is a post written by Erik Severinghaus, Founder & CEO over at KoalaDeal. KoalaDeal integrated with Rapleaf and has been using our data to build analysis and correlations associated with online shopping habits. Check out what they have...
The following is a summary of a piece, Making Sense of Social Data, which was recently published in Deloitte’s Review. In the world of technology and innovation today, there is no doubt one topic that continues to be a hot...
The tech industry is booming and we’re witnessing the emergence of a vibrant ecosystem where companies that could potentially change the world are starting everyday. We decided we wanted to help contribute…so that’s exactly what we did. Rapleaf joined Startup...
JangoMail’s web-based e-mail broadcast and marketing system offers a unique marketing platform enabling brands to create and monitor advanced, custom newsletters to effectively message your audience base. Rated as a Top-Ten Web Service, JangoMail continually looks to stay ahead of...
The following is a guest blog post by Darren Lancaster, Co-Founder & President of GroupVine, who utilizes Rapleaf data to help transform today’s most ubiquitous, simple, and comfortable communication medium – email – from a static to an interactive environment....
Nearly 200 well-established, intelligent and influential attendees from a variety of industries all speaking/discussing/debating about the benefits & implications of personalization: how to use personalization to engage customer loyalty, or even enhance a doctor’s visit, what is to come, and...
For many marketers today, the name of the game isn’t getting new customers — it’s keeping and expanding on the customer relationships you already have. A generally accepted rule of thumb is that it costs six to seven times more...
Are you a budding entrepreneur promoting your business to bloggers, other entrepreneurs and investors? Or are you a PR person sending out tens of the same email each day, reaching out to publications on behalf of your client? Sure, you...
Here at Rapleaf, we’ve been thinking a lot about personalization lately. Companies from retail sites to travel sites to email service providers are constantly thinking about how they can offer their customers a more personalized and, therefore better, experience. A...
Day 12: “A Valuable Box Office” As we know by Day 12, personalization is all about companies giving you what you want, when you want it. Companies can utilize personalization in their email marketing campaigns to create valued relationships between...