AtData

A Chilling Tale: Email Data & Vendors Gone Wrong

Forget about zombies, aliens or vampires. A bigger danger is much closer at hand and can haunt you for years to come: the unspeakable tragedy of handing your precious email data to the wrong vendor. We understand how easy it...

TowerData and FreshAddress Merge to Form Premier Email Data Company

TowerData and FreshAddress Merge to Form Premier Email Data Company. The combined organization serves thousands of clients with Email Validation, Email Intelligence, and Identity Matching Solutions

Build Customer Profiles to Boost Email Marketing Results

The best email marketing results are achieved through segmenting and targeting, which produce higher open rates, leads, conversion rates and revenues. However, before you can segment and target prospects, you must know the makeup of your audience and be able...

How to Use Email Validation in B2B & B2C Marketing

Invalid and toxic data finds its way into inboxes at both B2B and B2C companies. With this in mind, there are a few ways Email Validation resolves the issues bad data brings to your CRM whether you’re a B2B company,...

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Using Customer Data to Achieve Email Marketing Success

Email marketers who use customer data to personalize their messages enjoy click-through rates that drastically outperform those from the mass-blast method. Getting the data you need, however, can be tricky and takes time.

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What are the benefits of integrating with AtData?

Integrations are meant to make your customers' lives easier, but how does AtData's Email Validation integration go above and beyond?

AtData’s Next Step in Fraud Prevention …

Over the past few months, we’ve been hard at work behind the scenes with some exciting advancements in our fraud prevention solution. But how did we get here, and why are we your best choice for a premier fraud prevention...

Resurrecting the Dead: The Woes of Old and Unknown Email Lists

In the spirit of ghouls and ghosts, dead and the undead, I’d like to share a few tales of resurrecting dead email lists, really dead lists. So gather round my wide-eyed brethren and listen with bated breath as we pay...

The Dangers of a Bad Email Append

Don’t be another email append horror story When it comes to email appending, if it seems too good to be true or too cheap to be good, it very likely is! Far too often, we encounter clients who get burned...

Forget Email Harvesting! 4 Tips To Grow Your Email List The Right Way

We get it. Running a start-up is a high pressure situation. You only have one shot to get things off the ground. That pressure makes start-ups vulnerable. That’s why we were dismayed but not shocked to hear that some well-known...

Black Friday’s Coming – Is Your Sender Reputation Ready?

Black Friday is just around the corner, and retailers are sending out emails that advise customers to shop early. But out-of-stocks and supply chain woes might not be the biggest worries during the busiest email season of the year. Your...

Tug at Your Customers’ Heartstrings With These 3 Emotions

Why do you remember some advertisements clearly but forget thousands of others? It’s not magic employed by successful brands to capture their audience (if only it were that easy). The answer is much simpler: emotional targeting. Emotional marketing offers the...