AtData Recognized in the 2026 Identity Resolution Platforms Report by MarTech

Download on MarTech.org

AtData has been featured in the 2026 Identity Resolution Platforms report from MarTech — an independent analysis of the vendors shaping how brands unify customer data across channels.

For marketing and data leaders, this report serves as a practical guide to evaluating identity resolution providers. It examines how platforms ingest signals, connect identifiers, support compliance, and activate data across the marketing ecosystem.

Inclusion signals that a provider plays a meaningful role in helping organizations solve one of today’s most complex challenges: building a reliable, privacy-aware view of the customer.

How AtData Fits

AtData approaches identity resolution from a foundation of email intelligence and real-time activity signals. With decades of experience and a network processing over 100 billion monthly signals, we help organizations:

• Validate and enrich customer records at the point of capture
• Append and connect identifiers to support omnichannel engagement
• Assess identity quality using behavioral and activity-based indicators
• Detect risk signals that impact fraud, compliance, and performance

Rather than operating as a static identity graph, AtData strengthens the quality and durability of the identifiers that power identity resolution strategies. For many organizations, this identity layer is what determines whether a unified profile drives performance or introduces hidden risk.

• Activity-Driven Intelligence

  Our network continuously processes real-world email and engagement signals, creating a dynamic view of identity quality.

• Built-In Fraud Insight

  Identity resolution and fraud prevention are increasingly interconnected. We help teams identify suspicious, low-quality, or synthetic identities before they distort analytics or impact revenue.

• Email-Centric Depth

  Email remains one of the most persistent and valuable identifiers in the marketing stack. Our expertise in validation, enrichment, and activity scoring strengthens the backbone of many identity strategies.

• Scalable, Integration-Ready Infrastructure

  Our data and signals are designed to support CRM, CDP, marketing automation, and risk platforms without adding operational complexity.

Being featured in MarTech’s Identity Resolution Platforms report underscores the growing importance of high-quality, activity-backed identity in today’s marketing and risk environments.

To better understand the evolving identity resolution landscape — and how vendors are positioned — download the full report directly from MarTech.

Access the complete 2026 Identity Resolution Platforms report here:

Download on MarTech.org