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July 30, 2018
Knowledge Center ❯ Topics ❯ Email Marketing, Personalization
Email is a marketing channel that has evolved over the years, smartly adopting new technology and adapting to demands of the changing times. No wonder it has not just survived but is ruling over the marketing world since decades – email is king!
Come February 2024, businesses that rely on email marketing will face new challenges as Google and Yahoo roll out significant updates to spam filtering policies. However, the change extends beyond email marketing, potentially impacting any business that uses email communication.
The ultimate goal of any marketing program regardless of industry is to successfully generate, nurture, and convert leads to help grow pipeline and improve the bottom line. This year’s LeadsCon Las Vegas brought together business leaders in lead generation and...
Congratulations for surviving the ups and downs of 2022! In 2022, digital marketers were hard at work staying on top of the 2022 trends – masterful video marketing, relatable content creation, virtual event engagement, social/influencer marketing, harnessing the power of...